Earth Bands’ business model includes donations to charities
“Live your life, Love your Earth, We are Earth Bands,” is the motto of the Dunsmuir company Earth Bands, which is increasing in popularity while giving back.
Each Earth Band includes a crafted, hand rolled bead made from the sand or dirt of a specific location, and each piece of jewelry is made entirely with USA products.
Currently, bracelets and anklets are available with talks of necklaces being made in the future.
Along with hiring local residents and using USA products, Earth Bands also donates $1 every time an Earth Band is sold.
These pieces of jewelry function as a token or memento from places that hold special meaning in people’s hearts, such as home towns, places weddings were held, awesome vacations, etc. For this reason, each Earth Band comes with a colorful tag that depicts the bead’s place of origin.
“The power to have a piece of your favorite state, place or college is most exciting,” she said. “People post and share their stories and their bracelets; it is so cool. We love the personal connection they have with their bracelets. And for us that’s most exciting, to give people a more truly meaningful bracelet that brings them happiness and good memories are huge for us.”
Vaughan explained that along with specific beaches, states and other locations like Mount Shasta, Weed, and Columbia River Gorge, Earth Bands has added colleges. They now carry beads from 32 of the 50 United States, 23 beaches, 31 colleges, and other options including festivals and international bracelets.
Vaughan said the newest products Earth Bands is most eager to share are from Sedona, Ariz., Eugene, Ore., and the northern Dakota White Buffalo.
She said the Pacific Northwest Sasquatch bracelet is a “fan favorite.”
With the purchase of every bracelet, customers may select from three different charities to have $1 donated by Earth Bands.
“We love the earth and environmental causes and awareness,” Vaughn said. “These three charities cover all three aspects of the environment: air, water and earth. We also have personal connections to Protect our Winters & Sea Shepherd, and the Rainforest Action Network is always so grateful when we are able to contribute!”
Protect our Winters also known as POW, is an organization focused on mobilizing educational initiatives and community-based activism in support of positive climate action. The organization was founded by professional athlete Jeremy Jones, who felt like winter climates were decreasing across the globe.
Sea Sheppard is an organization that strives to maintain marine biodiversity through direct action to defend marine wildlife and protect the marine habitat across the world’s oceans.
Based in San Francisco, Rainforest Action Network protects the forest and upholds human rights through challenging corporate power.
Along with helping the planet, Vaughan said she feels fortunate to be doing something fun and inspiring while living in Siskiyou County, which she considers to be one of the coolest places on Earth.
She said Earth Bands has enjoyed a steady following in its three-plus years. She believes her commitment to sustainable materials and supporting the local economy has helped the company grow.
“We were a just a great idea, then we moved to business plan with seed money investors for R&D for bracelet design and a simple website with 20 bracelets. Now we are a brand with a meaning and message with over 150 bracelets, 12,000 followers on Instagram, New College License Sports bracelets, we are now with Amazon Prime and Fanatics Licensed Sports, and we’re in over 60 retail stores nationwide,” Vaughan said.
She believes the company will continue to grow and that Dunsmuir is a wonderful location to house the business. Overall, she wants local community members to understand Earth Band’s mission, which is a cyclical.
“I have believed in Earth Bands’ potential since the day my brother, Mark, came to me with the idea... Our bracelets are a special kind of gift that also supports others, not only for those that purchase them, but for those who make our bracelets, the USA suppliers we buy our product from, and the causes we support,” Vaughn said. “To be a part of a full circle product with the power to impact and enhance people lives, while contributing to environmental issues was always our mission. From the very beginning, it was the team’s vision to hit all these specific marks and I am truly blessed to be a part of the Earth Bands Adventure.”
Vaughan makes custom Earth Bands for resorts, events, and businesses. For custom or wholesale inquiries about Earth Bands, see the website: www.EarthBands.co.
This past month Earth Bands welcomed our newest staff member! It's me! Hi everyone, my name is Lex and I am so thrilled to be on this team. Earth Bands is a company I Love dearly and our mission is something that resonates with me on a deep level. I will be running the social media and brand ambassador programs for the company as well as online marketing analysis, which is all just a really fancy way of saying I do the internet stuff. But a little bit of background for you; I'm a 22 year old nurse living in-between Seattle and Denver. I also dabble in both modeling and photography/videography and have been creating since the age of 14. My life goal is to work in health care in developing countries and one day start an organization to help create access for nurses to go abroad and experience medical work in different communities and cultures.
Passion is such an important driving factor in life, and it is one of the core things that drove me to Earth Bands. Sandra is a firecracker, she has so much passion and is so righteous. Her commitment to the environment and using her product to reinforce important values is what drew me to the company. I have been following Protect Our Winters and known about the work of the Sea Shepard for years, and knowing we donate to these organizations (as well as the incredible Rainforest Action Network) with every purchase is something I take immense pride in. It feels so good to know that the values I hold dear are represented in the company I work for. Not many people can truly say that.
The future is bright for Earth Bands. With new products dropping all the time and an entire new product line coming out- our next few months are going to be chalk full with announcements. Keep up with us- and me!- on our instagram @Earth.Bands, Holonis @earthbands, and facebook page. Thanks for reading, much love!
Kaya Turski Does Her Part to Combat Climate Change
As one of the world’s most distinguished skiers in slopestyle history, Kaya Turski’s love for the mountains is combined with a deeply rooted passion for the environment. Over the past year, Turski has channeled her love of nature, the environment and Whistler by becoming involved with two companies: Protect Our Winters and Earth Bands.
Our first trade show is in the books. The Las Vegas Souvenir & Resort Gift Show was amazing. The response to Earth Bands was phenomenal. Thank you everyone who stopped by our booth and a shout out to the best booth neighbors in the building (you know who you are;).
Our next stop will be The Surf Expo this January in Florida!
New Month, New Signature Earth Band :)
Today we are celebrating the official launch of the Kaya Turski Signature Earth Bands. If you don't know -- Kaya is a world class skier, former Olympian and 8x X-Games gold medalist.
She is also a self proclaimed dreamer and advocate for the environment -- so she chose Protect our Winters (POW) as her giveback partner. $5 of every Kaya Earth Band sold goes to POW, an organization dedicated to combating climate change!
Show your love for the land of the free & home of the brave this Independence Day with your Heart of America Earth Band™
USE COUPON CODE: USA
& GET $1 OFF YOUR ORDER
+ FREE SHIPPING
Promotion expires 7/5/16
Get 'em while they're hot
We are offering Early Bird backers any Earth Band for just $10. Secure yours today! Only 100 spots available.
30 Second Teaser
What do you think...? We are currently working on the final edits for the actual campaign video now -- stay tuned. We will share the final cut with everyone before it goes live.
We would love your help spreading the word when we launch the Earth Bands Kickstarter Campaign -!- Please let your friends, family, co-workers or random strangers on the street know they should back the Earth Bands Campaign :)
Plus Kickstarted Countdown...
A huge thank you to @bestoforegon for hosting the Oregon Earth Bands giveaway when they reach 125K followers on Instagram. It was allot of fun and we appreciate all of the support from everyone who participated! If you're not following Best of Oregon yet -- you should :)
Getting ready for blastoff :)
The countdown to launching our Kickstarted campaign has begun! We are in the process of editing our video and plan to go live with the campaign the first part of May.
Stay tuned for a sneak peek of the final cut...
Thank you to all of our amazing Ambassadors who have been sharing beautiful images on Instagram. It's so fun to see everyone wearing, enjoying and connecting to what they love :)
We are excited to announce the Earth Bands Ambassador program is up and running.
Let's Make a Difference
We are looking for active, passionate individuals who want to join our Ambassador team. Let's make a positive impact on the planet! Are you an explorer who loves sharing your photos and adventures on Instagram & Facebook? If so, join the Ambassador team today.
How it Works
People & Planet First
People & Planet First -- it's the core of the Earth Bands mission. We want our bracelets to go beyond connect people to what they love -- we want to support people and our planet.
That's why we have partnered with three amazing non-profit organizations dedicated to supporting people and protecting the planet we call home. With this partnership -- we now donate $1 of every Earth Band purchased to the organization of your choice.
Take a look at the giveback page and learn more about each organization and how they are working tirelessly to make a difference.
2016 IS HERE
We are celebrating and ringing in the new year with some new Earth Bands! Based on our fans input -- Kentucky & Tennessee are now available to pre-order -- with Colorado & Ohio coming online the first part of January.
Cast your vote today! Which state (or location) would you like to see next? You can comment below or Contact us anytime -- we would love to hear from you :)
We would like to wish everyone a very Merry Cristmas! Hope your day is filled with special memories, family and joy.
Sandra & Lance
Like no other
The Christmas music is blaring and the eggnog lattes are flowing! We love the Holiday season here at Earth Bands and look forward to this time of year. If you are on the hunt for that perfect gift -- look no further :) Earth Bands look great with bows, getting pulled out of stockings, placed nicely in a little box, or slipped on that special someones wrist.
Click Click Click
The holiday shopping season is officially here. To help celebrate -- we are offering free shipping on all Earth Bands sold today, tomorrow and everyday for that matter:) What are you waiting for? Click, click, click -- swipe, swipe, touch...
#cybermonday #earthbands #bracelets #handmade
Think Big -- Shop Small
Although we look like a corporate behemoth ;) the truth is we are just a small business looking to make a difference. We hope everyone shops small today -- and does their part to support the "little guy". Happy Small Business Saturday!
"The devil is in the details." It was this timeless idiom that inspired us to add some special details to the latest Earth Bands (v2.1). With the recent addition of the aluminum tension tube (making each bracelet adjustable + removable) we felt there was still something missing. . .
So, we went back to the laboratory and began exploring possible solutions. We played with laser etching, painting, die-casting and eventually fell in love with metal stamping. This tried and true technique has been used in jewelry making for years -- producing great results.
The process involves each tension tube getting inserted (or slipped over) a metal rod with the same inside diameter as the tube. We then go along the rod with a stamp and hammer & "pop" the impression into the tube -- <3 heart on one side -- USA on the other. The finishing touch comes when we color the impression to compliment the fabric tag and bead. These new details create that special touch we were looking for. Enjoy! :)
Lab coats and late nights have been the norm here at Earth Bands headquarters. We've been working hard over the last couple of weeks experimenting and developing the second generation of Earth Bands. Our faithful wearers have shared some great feedback and suggestions with us, and we've been listening :)
The most frequently shared suggestion was: "It would be great if they were removable." So, making the second generation Earth Bands removable has been our mission -- and we have succeeded!
We have developed a (soon to be revealed) solution that works via a "tension tube".
The two ends of the hemp cord are threaded through the slightly smaller tube and knotted off. With this -- the wearer can pull the two knots apart or away from each other (tighten) or slide the knots together (loosen) the bracelet to be removed from the wrist. With that -- we have created an one size fits all solution that looks great and works nicely thanks to good ol' Mr. Friction ;)
Only 3 days away. . .
It's been a busy couple of weeks in the Earth Bands manufacturing department preparing for the 36th Annual Bridge Day in Fayetteville West Virginia. This will be our fist year at the event with an expected 100,000 people attending on Saturday. Stop by our booth and say hi -- and checkout the West Virginia Earth Band :)
Talk to a real person
It's true, you can now talk to real people on earthbands.co. We have recently launched live chat on our site with Lance or Sandra answering your questions. Yes, you will be chatting with the actual makers of Earth Bands. Find us online or leave us a message :)
Our Press Release is out . . .
To be honest, writing a Press Release can be a bit of a challenge (at least for us:). After multiple edits and revisions, we finally received finial approval from our distributor PRWeb to publish it live this morning @ 8am. You can check it out here.
It's still a little early to know for sure -- but we are eagerly anticipating a phone call from Ellen (The Ellen DeGeneres Show) or possibly a private message from Good Morning America. We'll let you know if we hear anything there ;)
How social are we?
Every Thursday we sit down and take a moment to asses our social media channels. Here is a look at where we started, and where we are today.
Launch - September 4th 2015
Facebook // 87 Likes
Instagram // 50 Followers
Twitter // 45 Followers
earthbands.co // Sept. 4 // 156 unique visitors // 735 pageviews
Today - September 24th 2015
Facebook // 252 Likes
Instagram // 114 Followers
Twitter // 129 Followers
earthbands.co // Sept. 5-23 // 347 unique visitors // 1,614 pageviews
Facebook // +165
Instagram // +64
Twitter // +84
earthbands.co // +191 unique visitors // +879 pageviews